Pikachu is moving into your loungewear drawer. "Pokémon meets gelato pique," the third Pokémon collaboration from the Japanese loungewear label, goes on sale on Wednesday, September 9, 2026. The clever twist is that each clothing size represents a different evolution in the Pikachu line. It is a popular collaboration, so check the launch time and where to shop before release day.
Planning a Japan trip around limited Pokémon goods? See our recent guide to the Pokémon x BOSS coffee cans 2026 as well.
Release date: Wednesday, September 9, 2026. Online sales (official store and MASH STORE app) start at 12:00 noon that day. Available at gelato pique's own stores nationwide and online.
Release date and where to buy
The collection launches on Wednesday, September 9, 2026. All of the online channels (the gelato pique and HOMME official stores, USAGI ONLINE, and the MASH STORE app) begin at noon that day. Although the listed release date is September 9, the items will not appear online until noon, so plan around that.
In physical stores, sales begin at each shop's regular opening hours, and there is no single nationwide start time. Note that on September 9, two stores, Hankyu Umeda Main Store and JR Nagoya Takashimaya, require an advance store-visit reservation booked through the mall's own system (see gelato pique's official news page for details).
Some other stores may hand out numbered tickets on the day, and policies vary, so check ahead. For men's pieces in person, the gelato pique HOMME stores are your safest bet.
You can buy the collection at:
- gelato pique stores nationwide
- gelato pique HOMME stores
- The gelato pique official online store
- The gelato pique HOMME online store (limited selection)
- USAGI ONLINE
- The MASH Group official app, "MASH STORE"
When to buy before it sells out
Popular Pokémon collaborations can sell out quickly, so if there is a piece you want, release day is your best bet. This matters most if you are visiting Japan: plan a store stop early in your trip rather than late, because a sold-out item may not come back.
Note that the gelato pique HOMME online store lists a limit of one per color and size per person, and once those pieces sell out there, they're gone.
Evolution by size
Here's the fun part: Pokémon "evolution" is expressed through clothing sizes. In the Pikachu line, the character changes with the size range: baby and kids' styles feature Pichu, women's styles feature Pikachu, and men's styles feature Raichu.
Three evolutionary lines appear, nine Pokémon in all: Pichu, Pikachu, and Raichu; Cleffa, Clefairy, and Clefable; and Azurill, Marill, and Azumarill. The two lines other than Pikachu appear mainly on women's items.
Key items and prices (tax included)
Below is a selection of the main pieces. There are also kids' and baby sizes, plus small accessories such as a pouch.
Gelato Pikachu (ジェラートピカチュウ) Hoodie & Shorts Set, women's (¥18,920)
Image used with permission
A women's set built around Pikachu, pairing a hoodie with shorts. It is the signature look of this collaboration.
"baby moco" Jacquard Pullover & Pants Set (women's ¥17,930 / men's ¥18,920)
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Image used with permission
A matching top-and-bottom set in gelato pique's fluffy "baby moco" jacquard knit, with the pattern worked into the fabric. Sizes and prices differ between the women's and men's versions.
Unisex Embroidered Long-Sleeve Tee & Pants Set (¥13,970)
Image used with permission
This unisex set pairs a long-sleeve tee and pants with a single embroidered accent. It is one of the lower-priced sets in the lineup.
Headbands: Gelato Pikachu / Raichu / Clefairy / Marill (¥4,290 each)
Image used with permission
A headband to hold your hair back while you wash your face or do your makeup, in four designs: Gelato Pikachu, Raichu, Clefairy, and Marill.
Pokémon Hand Towel (¥1,650)
One of the most affordable items in the collaboration, and an easy one to pick up for yourself or as a small souvenir.
About gelato pique
gelato pique is a Japanese loungewear label known for its soft, fluffy fabrics. Its range centers on loungewear and pajamas, with accessories and gifts as well. It has its own stores across Japan, and you can also buy from its official online store and app.
The collaboration pieces are limited, but the label's regular staples are stocked year-round. It is also a good way for visitors to discover the label's everyday loungewear.
This article was translated from the original Japanese with AI assistance and reviewed by our editorial team. The Japanese version is authoritative.