What Is “Kansha Mori”?
7-Eleven, Japan’s biggest convenience store chain, is turning 52 on May 15, 2026. To celebrate, they’re running a campaign called “Kansha Mori” (感謝盛り)—which roughly translates to “Generosity Fest”—as part of their annual Founding Anniversary Sale.
Here’s the deal: the price stays exactly the same, but you get 50% more food (or more). The lineup spans bento boxes, noodles, bread, sweets, and onigiri—12 items in total. If you’re visiting Japan and want to get the most out of konbini culture, this is about as good as it gets.
This is actually the third year in a row that 7-Eleven has run this promotion, and it’s quickly becoming a fan-favorite annual tradition.
When Is It?
The campaign rolls out in two waves:
• Wave 1: May 12 (Tue) – May 25 (Mon), 2026
• Wave 2: May 19 (Tue) – June 1 (Mon), 2026
That means May 19–25 is the sweet spot—the one week when all 12 items are available at the same time. If your trip overlaps with that window, you’re in luck.
Wave 1 (May 12–25): 6 Items

Flame-Seared Chashu Fried Rice / 直火炙りのゴロっと焼豚チャーハン (¥496)
Smoky, wok-fired fried rice loaded with thick-cut roasted pork. Both the rice and the chashu get a boost this time around, making it a seriously filling lunch or dinner.
Tomita-Supervised Mega Pork Ramen / 中華蒥麦とみ田監修 デカ豚ラーメン アブラ增 (¥734)
Supervised by Tomita, one of Chiba’s most legendary ramen shops. The veggies, noodles, soup, and garlic back fat are all upsized—the whole thing reportedly tips the scale at over 1 kg (2.2 lbs). This is a serious bowl of ramen from a convenience store, and honestly, it has no business being this good.
Corn & Mayo Bread / つぶつぶコーンマヨネーズ (¥170)
A savory bread roll topped with sweet corn kernels and mayo, baked until golden. Don’t mistake it for an onigiri—this is a soft, fluffy bun. The whole thing is 1.5x its normal size, and you can tell just by looking at it.
7-Eleven’s THE Egg Salad Sandwich / セブン‐イレブンこだわり THEたまごサンド (¥291)
Japan’s konbini egg sandwiches are world-famous at this point, and this is 7-Eleven’s premium version. This round, you get an extra sandwich portion. Creamy, simple, iconic—don’t skip it.
Fluffy Nama Dorayaki with Red Bean & Whipped Cream / ふわっと生どら焼 つぶあん&ホイップ (¥213)
A Japanese-style dessert sandwich: sweet red bean paste made from Hokkaido Tokachi azuki beans, layered with fluffy whipped cream between soft pancake-like shells. For this promo, the red bean filling is 1.5x, the whipped cream is a whopping 2.4x, and they even throw in an extra shell. If you’ve never tried nama dorayaki, this is the time.
Veggie Sticks with Koji Miso Mayo / こうじ味噌マヨネーズ入り 野菜スティック (¥280)
Carrot, daikon radish, and cucumber sticks with a sweet and savory koji miso mayo dip, upsized to 1.5x the normal amount. Crunchy, refreshing, and a solid way to squeeze some vegetables into your travel diet.
Wave 2 (May 19–June 1): 6 Items

Beef Bowl (Gyudon) / つゆまで旨い 牛丼 (¥645)
7-Eleven’s take on Japan’s beloved gyudon gets a massive upgrade: 1.5x the rice, 2x the beef, and extra pickled ginger on top. A legit gyudon experience without having to find a Yoshinoya.
Chilled Grated Yam Soba / 濃厚だし割りとろろの冷しぶっかけそば (¥529)
Cold buckwheat noodles with a rich dashi-infused grated yam topping—noodles, broth, and tororo all upsized. Perfect for warmer weather. If you’ve never tried Japanese cold soba, this is a great (and very generous) intro.
Sausage & Egg Muffin / ソーセージエッグマフィン (¥311)
A chewy English muffin stacked with a juicy sausage patty and a fried egg. The bread, sausage, and cheddar cheese are all upsized. If you need a hearty grab-and-go breakfast, this has you covered.
Chocolate Cream Pull-Apart Bread / チョコクリームのふわもちちぎりパン (¥170)
Soft, chewy, pull-apart bread rolls filled with chocolate cream, now 1.5x the regular size. Great for breakfast or a mid-afternoon snack, and fun to share.
New York Cheesecake Bar / かじるニューヨークチーズケーキ (¥291)
This is the one everyone’s talking about. Normally sold as a thin 1/10 slice, the Kansha Mori version jumps to a 1/4 cut—roughly 2.5x the usual size. At under ¥300, it’s almost absurd. Rich cream cheese flavor with a hint of lemon. Easily shareable between 2–3 people.
Shio Musubi (Salt Rice Ball) / 塩むすび (¥156)
Just rice and salt—nothing else. And that’s exactly the point. This simple onigiri is the purest way to taste the quality of Japanese rice: subtly sweet, perfectly textured, and satisfying in a way that’s hard to explain until you try it. Extra rice this time around.
How to Buy: A Quick Guide for Visitors
Where to Find 7-Eleven
Available at any of Japan’s roughly 21,000 7-Eleven locations. In cities, you’re never more than a few blocks from one. Look for the iconic orange, green, and red striped sign.
They’re Limited Edition
These items are available while supplies last, and popular ones can sell out by midday. Your best bet is to go in the morning or early afternoon.
Payment Options
Cash, credit cards (Visa, Mastercard, JCB, etc.), transit IC cards (Suica, PASMO, etc.), and QR code payments are all accepted. Paying is hassle-free even for tourists.
No Tax-Free on Food
Just a heads-up: convenience store food items are not eligible for Japan’s tax-free shopping program. All prices listed here include the 8% consumption tax, so what you see is what you pay.
The Bottom Line
7-Eleven’s Kansha Mori is a celebration of everything that makes Japanese konbini culture great—high-quality, affordable food that somehow keeps getting better. Getting 50% more (or in some cases, 150% more) for the same price is the kind of deal that just doesn’t happen back home.
If you’re in Japan between mid-May and early June, do yourself a favor and swing by a 7-Eleven. Your wallet and your stomach will both thank you.
Campaign Period: May 12 (Tue) – June 1 (Mon), 2026
This article was translated from the original Japanese with AI assistance and reviewed by our editorial team. The Japanese version is authoritative.