Chiikawa x 7-Eleven Japan 2026: All 10 Collab Foods, Prices, Dates & Freebies

Chiikawa x 7-Eleven Japan 2026: 10 collab foods on sale July 18-20 (fair from July 21). All prices, release dates, the first-come freebies, and how to pay.

MoriBy Mori

An editor who want to explore Japan on foot, Sharing the little everyday moments that make this country special.

Key visual for the "7-Eleven × Chiikawa: The Movie – Secret of the Mermaid Island" collaboration, illustrating Chiikawa characters wearing flower leis on a tropical island with hibiscus, alongside a 7-Eleven storefront and the Japanese tagline "Let's make island memories with Chiikawa!"

To celebrate the new Chiikawa movie, 『映画ちいかわ 人魚の島のひみつ』 (Movie Chiikawa: The Secret of Mermaid Island), 7-Eleven Japan is rolling out ten collaboration food items inspired by dishes that appear in the film. The items go on sale in stages from Saturday, July 18 through Monday, July 20, 2026, and the wider campaign runs from Tuesday, July 21.

By July 21 nearly everything should be on shelves, but if you go earlier, between the 18th and the 20th, the release dates differ by item, so the one you came for may not be out yet. Below are all ten items with prices and release dates, how the giveaways work, and how to actually pay at a 7-Eleven while you are in Japan.

If you are new to shopping at Japanese convenience stores, it helps to read our complete guide to Japanese konbini first, so the checkout and payment steps don't catch you off guard.

Campaign at a glance

Here is the overview: the dates, where to buy, and when the movie opens.

Campaign

Movie Chiikawa: The Secret of Mermaid Island Collaboration Fair

Campaign period

Officially from Tuesday, July 21, 2026 (rolling; end date depends on stock)

Items on sale

Released early, in stages, Saturday July 18 to Monday July 20, 2026

Where

7-Eleven stores nationwide (a few items exclude Okinawa; the smoothie is at stores with a smoothie machine only)

Movie opens

Friday, July 24, 2026 (distributed by Toho)

There is no announced end date. Most items are sold "while supplies last," so if you want to be sure of getting them, aim for the first weekend after release.


All 10 items: prices and release dates

The ten items do not all appear on the same day. Release dates are split across July 18, 19, and 20. Check the release date in the table below before you make a trip for a specific item. All prices include tax; the odd decimals come from adding Japan's reduced 8% food consumption tax to the base price, and you pay in whole yen at the register.

Item

Release date

Price (incl. tax)

Potato with butter & mayonnaise †

Jul 18

¥257.04

Seven Premium simmered rockfish (akauo)

Jul 18

¥321.84

Food-stall kebab chicken †

Jul 18

¥321.84

Island fruit parfait

Jul 18

¥372.60

Shima-Jiro's spicy pork cutlet curry

Jul 19

¥753.84

Shima-Jiro's clam soup (asari broth)

Jul 19

¥354.24

Limited island ramen, tuna-dashi soy sauce

Jul 20

¥594.00

Kurimanju's sauce yakisoba †

Jul 20

¥464.40

Food-stall-style takoyaki

Jul 20

¥429.84

Pink Passion pitaya smoothie ‡

Jul 20

¥410.40

† Sold nationwide except Okinawa. ‡ Only at stores with a smoothie machine.

The headline item, the pork cutlet curry, arrives July 19, and the island ramen July 20. If you go on July 18, those two are not out yet. 7-Eleven also notes that release dates can shift slightly by store, so if you show up on day one, don't count on every item being in stock yet.


A closer look at five items

Out of the ten, here are five that stand out. All prices include tax.

Shima-Jiro's Spicy Pork Cutlet Curry (¥753.84)

Image used with permission

The headline item and the most filling of the bunch: a spiced curry topped with a pork cutlet, modeled on "Shima-Jiro" from the film. On sale from July 19.

Limited Island Ramen, Tuna-Dashi Soy Sauce (¥594.00)

Image used with permission

A soy-sauce ramen built on tuna dashi. A good pick if you want to try a warm bowl of noodles straight from a convenience store. On sale from July 20.

Food-Stall-Style Takoyaki (¥429.84)

Image used with permission

Takoyaki that channels a Japanese festival stall. A classic street snack you can have heated at the register and eat on the spot. On sale from July 20.

Island Fruit Parfait (¥372.60)

Image used with permission

A cold dessert topped with colorful fruit. It is one of the earliest to arrive, on sale from July 18.

Pink Passion Pitaya Smoothie (¥410.40)

Image used with permission

A bright pink smoothie made with dragon fruit (pitaya). On sale from July 20. Note that it is only sold at stores with a smoothie machine, so not every 7-Eleven will carry it.


Three items you can't buy in Okinawa

A few items have a narrower sales area. These three are sold nationwide except Okinawa, so 7-Eleven stores in Okinawa will not carry them.

  • Kurimanju's sauce yakisoba
  • Potato with butter & mayonnaise
  • Food-stall kebab chicken

Freebies and campaigns: what you get and when it starts

Two things to know up front. The purchase-based freebies do not start until July 23, so if you are in Japan between July 18 and 22 you can buy the food but there are no goods to collect yet. And these freebies are tied to specific designated snacks — chocolates, jelly drinks, soft candy, ramune and ice cream — not to the ten collab food items above.

The purchase-based freebies are handed out first-come, in two waves:

Wave 1 (from 10:00 a.m., July 23): buy three of the designated chocolates for an original charm, or three of the designated jelly drinks for a multi-purpose cleaning cloth. Both are first-come, while supplies last.

Image used with permission

Wave 2 (from 10:00 a.m., July 30): buy three of the designated soft candies or ramune (the fizzy tablet candy) for a door plate (a decorative door sign), or two of the designated ice creams for a clear file (a plastic document folder). Again, first-come, while supplies last.

Image used with permission

Because these are first-come and limited in number, if you go late in the campaign the goods may already be gone. To be sure of getting one, aim for a date close to each wave's start.

Separately, there are LINE, 7-Eleven app, and X (formerly Twitter) tie-ins. Some are guaranteed for everyone who meets the conditions — a LINE stamp rally from July 21 to August 3 gives a phone wallpaper to everyone who collects two stamps, and logging into the app five times gets you an original wallpaper — while others are prize draws for a limited number of winners (some of the app and X campaigns). Check 7-Eleven's official notice for the exact conditions.

Official site: Seven-Eleven


For visitors: how to pay at 7-Eleven

7-Eleven has more than 20,000 stores across all 47 of Japan's prefectures, so finding one while you hunt for the collab items is rarely the hard part.

Payment options are broad. Alongside cash, you can use credit cards, transit IC cards (such as Suica and PASMO), electronic money like iD, QUICPay and Rakuten Edy, and code payments such as PayPay. Alipay+ and WeChat Pay work too.

One thing to know: for code payments, the cashier scans a barcode that you show them. You cannot pay by scanning a QR code posted at the store yourself. So if you use a mobile payment app, open it to your payment barcode and show that screen at the register. UnionPay (Ginren) credit cards can be used by inserting them at the register, but UnionPay contactless payments and PIN-based UnionPay debit cards are not accepted.

The collab items all cost a few hundred yen and ring up like any other convenience-store product. There is no announced reservation or hold system, so you simply buy what you find in the store.

Official site: Accepted payment methods


Chiikawa has also had a collaboration at Tokyo Skytree, with limited goods and a collab cafe. If Tokyo is on your route, our guide to Chiikawa x Tokyo Skytree 2026 covers those goods and cafe details — a different angle from these in-store snacks.

For how convenience stores work in general, see our complete guide to Japanese konbini.

This article was translated from the original Japanese with AI assistance and reviewed by our editorial team. The Japanese version is authoritative.

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